It is very common to see the handcrafted products from the local community being confined within the area and rarely get exposed to the world. Although, the handcrafted products can be compelling and intriguing by the subtle uniqueness in each of them. Contrarily, industrial goods are widely accepted and are found everywhere, as they are standardised and can easily be manufactured in a large quantity. In spite of that, the industrial manufactured goods do not possess the charm of uniqueness and meticulosity that the handcrafted products possess.
Our purpose is to make the handcrafted products known in the world, through, bringing together handcrafted products and industrial standardisation. In which various brands and stores can produce the shoeline they desire. Not only we care about creating standardised handcrafted products, but we deeply care about creating a positive impact on the community. We established a factory in Saraburi to create jobs and employment opportunities for people in the local area. With an effort to promote the quality of life.
Most of the local employees work in our factory but some cannot come to the factory on the daily basis, due to their burdens. For instance, some have a sick mother or a newborn to take care of, or some might too old to come to the factory everyday. However, we see the necessity to contribute to them, therefore, we give them a training session and pay them by piece. The pieces they make get sent to the factory to assemble into a product.